Steve Aoki Commercial

Along the lines of the video flier from a previous post, now companies that would never typically never produce a :30 second commercial are doing so purely for online distribution.   I know companies have been doing this for a while, but I would imagine we’ll see the trend explode in the coming year.   I have begged clients to create a special online-only version of their regular commercials for years (all of which can be done after the fact on a Mac for pennies) but big, clueless, insecure traditional agencies always put the brakes on any momentum.   Here is Steve Aoki’s Dim Mak version:

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