I have long been convinced that when production budgets are tight, you may just get a higher level of creative output. Especially if you have a team that has not been spoiled in the past with unnecessarily high budgets. Shoot me, but I even love establishing parameters for big dumb agency brainstorms, much to the frustration of people with bad ideas. Here is a great example from VA native Skillz for the track Crazy World. It looks like the entire shoot took place within about 30 yard radius of a convenience store. I applaud KOCH for actually enabling the ‘EMBED’ feature on their YouTube channel – it gave YOU the chance to see it.
Below is another great example by the hyper-creative Vashtie. She did this on her own dime and time, so she deserves whatever promo she gets.